Initially brought on as a designer, I had two design directions chosen as part of the first round of explorations. Once a final direction was chosen, I took over as Art Director to get my hands dirty and lead the art team in creating the whole branding package — from icons to animations, styleguide, app layouts, and the website reskin.

Keep scrolling to see some process designs, and check out both the Messenger Kids site and app to see the final look!